Ever since the world started working on a digital platform, we all have our business websites or blogs on the internet. Now, if you already have a website or yet to set, all of us must go through the concept of SEO. Otherwise, there is no point in having a website if nobody notices. Well, you need to get along with SEO.
What is SEO?
Now, if you are putting all your marketing strategies, how can you miss on the SEO? It is a search engine optimization meant to help a business or a website holder in ranking a website higher on a non paid search engine results page in a search engine.
To simply put, the essential strategy to make your website visible to all the users on a run of a search query.
Who makes it rank?
Well, on the board, we have Google that manages millions of websites for every keyword to make the best website to rank high, with the factors it considers. Now the Googlebot is trained with an algorithm to do so. Unless Google reveals the algorithm, we'll never know what it looks for, and why would they disclose it even? But as per research, some factors are identified which it might rely on. And these factors are on-page SEO and off-page SEO.
Now, what's on-page SEO?
These are some of the factors that partly affect search engine optimization. They don't appear from anywhere but found within the website. You must be wondering what's that? Well, it is the technical element of your webpage like site speed, coding part. It can also be something with the integrity of the content or the hierarchy of the material. Now, if you don't take care of this as a significant matter, you can never be up on the search page.
Well, then what's off-page SEO?
These are something for your website but not within it. Now, what do I mean? I mean, all the activities that need to be taken care of for your website are carried out away from it. And what are those activities? Backlinks and social media marketing. Yes, you heard it. If you have more numbers of links at your site and if they all are from the authority website, then you can rank high due to the traction from it.
If you are looking for SEO services in Dubai?
SEO Sherpa
igloo
United SEO
Global Media insight
Blue chip
Conclusions
At last, you are what SEO does. It's right there to optimize the website. To give the users the best result, they require indexing. Now, if Google is trying to give good results, then you must focus on providing quality content. Shift the focus on the best quality, along with the practice of SEO.
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